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Creative Advertisements
2008-06-12 07:15:58

Creative Advertisements

Creative Advertisements  Read more

Posted into Fun / 1 comments »

Investor relations
2008-05-23 01:30:07

A company is either going to have a section of their website dedicated to investors or they’re not, and that decision largely depends on whether they are publicly traded. For American companies, laws exist that demand certain types of filings with the SEC be made public on a company’s website, so this section may be mandatory. For others, the simple desire to communicate avidly with stakeholders (or future stakeholders if the company is ramping up to go public) drives the need for this section. Because this material usually appears on sites for larger corporations, drawing best practices and common design solutions is difficult because the sample pool is smaller. For instance, even the naming of the section varies, although the word “investor” is the primary term used to flag down interested parties. Some variations found across the Web are as follows:   Read more

Posted into Business Websites / 0 comments »

What your website should do
2008-05-21 08:03:10

Traditionally, corporate websites have been offensive, built to sell. But offense is not enough. In sports, there are three facets to every successful team: offense, defense, and coaching. The most effective websites have a similar three-pronged approach: marketing to new customers (offense), supporting existing customers (defense), and providing general corporate information that supports the other two (coaching). Let’s examine these three key tiers more closely.   Read more

Posted into Business Websites / 0 comments »