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We are working on Microweber on the past 3 years and finaly O my God we have a demo version! Great not only for us but for you guys to! Why? I tell yon now, Microweber is Free Open Source system that allows you to make your own website, blog or online...
The post explains in details the features of and benefits from a Facebook application. It could be called a fan and users lava for your business.
Why do people use Facebook - and why you with your business - have to :)